A leading strategic marketing consultancy to the real estate development industry.

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who-we-are

Who We Are

 

William Taylor Group is a marketing consulting firm serving luxury residential and commercial real estate developments. We help our clients make improvements to their performance and achieve short and long term goals.

We provide solutions to resorts and private communities so they stand out from the competition. We know that your buyers are driven by emotions and we quickly find ways to connect and drive interest and sales.

developments-we-have-worked-with
 
Developments we have worked with:

  • Boot Ranch
  • Sonterra
  • Plum Creek
  • Briggs Ranch
  • Spanish Oaks
  • Horseshoe Bay
  • The Rim
  • Stonebridge Ranch

To review case studies, select an image from the featured developments.

featured-developments

Featured Developments

Click on these projects to review case studies.

Boot Ranch
Briggs Ranch
Spanish Oaks
Stonebridge Ranch
services

Services

 
  • Marketing Strategy
  • Corporate Branding
  • Content Marketing
  • Digital Marketing
  • Website Development
  • Advertising
  • Public Relations
  • Social Media / SEO
wtg-team

WTG Team

Bill West

Bill West

Founder/CEO

Bill is a passionate professional, committed to high quality and exceeding expectations. He is an entrepreneur at heart, launching and investing in 18 start-ups across 11 industries. He brings 25+ years of marketing and creative experience…

as the owner and founder of Taylor West – a San Antonio based marketing and advertising firm with clients across Texas, NY and California in real estate, banking, hospitality and retail.

Bill likes to say that West Texas was named after him. And it’s true that he exudes that certain West Texas charm – he’s a land-loving, fast-car driving, entrepreneurial spirit; full of friendly swagger and big ideas. Bill has been instrumental in the success of numerous real estate developments including Horseshoe Bay, Spanish Oaks, Boot Ranch, Deerfield and Sonterra. He’ll treat you to a round of golf and a glass of wine at any one of them!

In 2011, Bill co-founded Connectivity in order to apply his entrepreneurial skills to help start-up companies by providing strategic counsel from business fundamentals to brand development and marketing. Bill currently serves as a mentor to TechStars Cloud and Advisory Director to StartUp Health and Organized Wisdom.

Jessica Massay

Jessica Massay

Consumer Strategist

Jessica is a true hybrid marketer who brings consumer research, strategic planning and advertising experience to the table for each and every client. During her 15+ year tenure working with Fortune 500 clients and as founder of her own strategic consultancy…

Jessica has lead strategy, consumer, brand and creative development across a range of categories including banking, consumer packaged goods, beer and healthcare.

Ask Jessica her mantra and she will tell you that it’s something her grandfather taught her years ago – “everyone likes what they like.” That’s why she digs deeper to understand what really drives consumers’ choices every single day.

As part of the WT Group, Jessica applies the tenets of strategic planning and story-telling to real estate developments. She urges her clients to consider their developments to be brands that must strive to connect – heart and mind – with their customers.

A New Yorker at heart, Jessica believes in telling it like it is and leading by example. She truly embraces the work hard, play hard mentality. In her “free” time she is an avid runner, Paleo foodie, Crossfitter, Fighting Irish fan, wife and mom of 2 pretty awesome kids.

Bill West

Bill West

Founder/CEO

Bill is a passionate professional, committed to high quality and exceeding expectations. He is an entrepreneur at heart, launching and investing in 18 start-ups across 11 industries. He brings 25+ years of marketing and creative experience…

as the owner and founder of Taylor West – a San Antonio based marketing and advertising firm with clients across Texas, NY and California in real estate, banking, hospitality and retail.

Bill likes to say that West Texas was named after him. And it’s true that he exudes that certain West Texas charm – he’s a land-loving, fast-car driving, entrepreneurial spirit; full of friendly swagger and big ideas. Bill has been instrumental in the success of numerous real estate developments including Horseshoe Bay, Spanish Oaks, Boot Ranch, Deerfield and Sonterra. He’ll treat you to a round of golf and a glass of wine at any one of them!

In 2011, Bill co-founded Connectivity in order to apply his entrepreneurial skills to help start-up companies by providing strategic counsel from business fundamentals to brand development and marketing. Bill currently serves as a mentor to TechStars Cloud and Advisory Director to StartUp Health and Organized Wisdom.

Jessica Massay

Jessica Massay

Consumer Strategist

Jessica is a true hybrid marketer who brings consumer research, strategic planning and advertising experience to the table for each and every client. During her 15+ year tenure working with Fortune 500 clients and as founder of her own strategic consultancy…

Jessica has lead strategy, consumer, brand and creative development across a range of categories including banking, consumer packaged goods, beer and healthcare.

Ask Jessica her mantra and she will tell you that it’s something her grandfather taught her years ago – “everyone likes what they like.” That’s why she digs deeper to understand what really drives consumers’ choices every single day.

As part of the WT Group, Jessica applies the tenets of strategic planning and story-telling to real estate developments. She urges her clients to consider their developments to be brands that must strive to connect – heart and mind – with their customers.

A New Yorker at heart, Jessica believes in telling it like it is and leading by example. She truly embraces the work hard, play hard mentality. In her “free” time she is an avid runner, Paleo foodie, Crossfitter, Fighting Irish fan, wife and mom of 2 pretty awesome kids.

image

“Buy Land, They’re Not Making It Anymore”

-Mark Twain

client-experience

Client Experience

We are proud of helping leading developments build their brands and communities.

  • Client 1
  • Client 2
  • Client 3
  • Client 4
  • Client 5
  • Client 1
  • Client 2
  • Client 3
  • Client 4
  • Client 5

 

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